social media

The U.S. Campaign for Burma has blown up over the past three years. They went from a few hundred members in 2005 to over 60,000 in 2008 -- but without much of an increase in staff or funds. I wanted to examine how the use of digital media has helped increase their presence as an advocacy organization and enhanced their capacity to reach new grassroots activists.

This morning I attended a Social Media Breakfast here in Cambridge--the theme this time being "Social Media for Social Change".

My first impression: wow, they got a lot of people to network and listen to talks at 8 o'clock in the morning.