credibility layers

Trust Me: Credibility is the Future of Journalism

This post has been cross-posted from

My colleague Matt Stempeck said it best: "Dan, I know that your life has been a tornado wrapped in a hurricane wrapped up in a whole box of tsunamis this week, but you really need to start wearing pants to work."

It turns out only part of that quote is accurate, but you'll never know which one for sure! This is why, before I can graduate from MIT, I have to create an automated bullshit detector. The basic premise is that we, as readers, are inherently lazy. It isn't just that we'll believe almost anything -- remember that time in 1938 when we believed aliens were invading the planet just because someone on the radio said so? Yeah. That happened. The real problem is that we'll often believe what we want to believe (or disbelieve what we don't want to believe).